Tuesday, April 28, 2015

Shop Spotlight: Freckles

Meet Kristin Cruz and discover her lovely shop, Freckles, filled with custom-made, modern baby bedding.

"My name is Kristin Cruz. I am married to my best friend, David. We have three beautiful children. Lessandro is 5, Luca is 2 and Madison is 1. I am fortunate enough to be able to stay home with my kids and work from home. It can be quite challenging to balance it all, but we make it work for us.

Someone recently asked me how I do it all and my answer was 'with the help of my amazing, supportive husband and family, A LOT of iced coffee and many late nights.' My sister and mother have been so good to me. They have helped me so much. My sister, Alyssa, is a champ. Even with her own, very busy life, she has been so helpful to me. My mother still helps me every week. I send some prep work with her and it's been a huge help. I've learned that to be successful, it is vital to have a great support system behind you and I am proud to say that I do!

I started sewing in high school and have always loved making different things for friends and family. Once I had Lessandro, I had an interest in anything baby so I started making baby items and opened up an Etsy shop to help supplement some income. It started out as a hopeful dream and here I am four years later with a very successful business that I am happy to call my own.

I started out making small items like bibs, pacifier clips and blankies. As my shop started to get noticed in the Etsy world, I got more and more custom order requests. I really didn't say no to any custom request. This is how I learned what was popular and what would sell in my shop.

Now, I primarily make custom crib bedding and nursery accessories including changing pad covers and rail protective covers. I have over a hundred fabric options and everything is custom made. I love to help with the design process but many of my customers have ideas of what they want and I am grateful that they choose me to bring their visions to life! I truly love what I do."

See more of Kristin's work in her Etsy shop, Freckles.
or connect with her on Instagram.


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