|Photo: Nicole Alekson Photography|
Meet Melinda of Garnet Leigh Designs, who does on-trend prop styling and merchandising for retail, food and artisan wares.
"My business began during my twenties when I did freelance prop styling for independent retail shops, after I left work as a full time display director. After taking time off for school and having a family, I've been back at it for about four years. Working in retail for smaller, specialty shops gave me an appreciation for how difficult it is for stores like that to stay competitive with big box stores and now the internet. The owner wears many hats and in some cases doesn't have the visual talent to display merchandise in the best way possible. My passion has become keeping independent retailers and artisans as profitable as they can be. I even organize an annual Small Business Saturday event for Glastonbury, Connecticut, which supports my town’s small business, artisans and restaurants.
My service gives retailers a way to keep their shop fresh, current, inviting and on-trend. It also allows for merchandise to be featured in a way that customers see it and are inspired to make a purchase, even if it has been in the store for quite some time.